Sunday, September 20, 2009
Travel the World of Hermès
If you haven't heard of Hermès, it is a French high fashion house specializing in leather wear, scarves and other luxury goods. If you visit the online boutique and click the option "Travel the World of Hermès" you will get to a really neat interactive website, which has a grid of images. Each of the images have something fun about them that subtly (or sometimes not so much) has to do with the Hermès products. You might see a short dance clip, a run way show, a game, a selection of pretty horse photos, a music maker, a leather cutting tutorial, a brief history of the fashion house... etc. I find the site really amusing and engaging as well as extremely successful at marketing because that's what the purpose of this site is after all.